Contest and Promotion Use Case Spotlight: Hosting Contests and Promotions Using a Pop Up Interactive Digital Billboard
BlogsBrands that are looking to engage new consumers and win more brand advocates onto their side have a powerful opportunity in contest marketing. Contests and promotions are constantly evolving, and while many brands are successfully levera...
Digital and Interactive Billboards for Your Pop Up Advertising Activations
BlogsAs pop up commerce and advertising activations become more popular, more and more businesses are discovering how effective they can be. In a survey from 2020, 58% of retail companies who had tried a pop up store would do so again. Pop up...
Portable Digital and Interactive Billboards for AR Experiences
BlogsAugmented Reality has opened up new doors for interactivity in brand activations. Augmented Reality is where you overlay digital visual and other sensory elements onto a digital projection of the real world, enhancing what users see, hea...
Activations for Sports and Events: How Billboards Can Create Interactive Experiences at Sporting Events
BlogsWhile sports are currently becoming the next big thing in streaming as streaming giants fight for what used to be the stronghold of traditional cable companies, there’s also been a huge renaissance in the live events themselves. Worldw...
Spotlight on Golf: Innovation in Communication
BlogsGolf courses and tournaments face some unique challenges when it comes to communicating with members, guests, audiences, and tournament participants. They need to find reliable ways to communicate in outdoor environments that won’t dis...
Video & Animation Use Case Spotlight: The Value of Video and Animated Content in Advertising
BlogsVideo and animation are crucial to the success of a good marketing campaign. Marketing studies show that video ads generate 48% higher sales rates than static image ads and increase engagement. The power of video isn’t limited just to ...
